Wednesday 29 September 2010

Applying The Recognisable Convention To Trailers


In order to apply the recognisable conventions to trailers, we came together in our groups to complete a task where we had to came up with ideas about how to market and promote a film call BloodShed High. Me group come togther and began planing what we are going to do.

We where given story board sheet where we could fill in the section. From our research on the conventions of trailer we began to decuss some ideas of what convention we where going to use. 

We first look at the production detials. first dicussed many production companys however we agreed on a production company called Twisted pictures that is well known for producing horror film and have a big fan group. Looking at different trailers we show that the production detial are at the beginning of the trailer this create brand awareness for audience expectations, The audience will see Twisted Pictures and automatically know it will be a horror genre film.
We put our head together and come up with our UPS (Unique Selling Point). We wanted to have a USP that is not common in a horror genre. so we can decided to make the film in 3D becuase this is not common in many horror movies.

Actors and the Director was also dicussed by the group, we know that Actors sell movies so we wanted to make the Actors and director standing out. we came to a conclusion that the actors names will appear after a blackout in big bold letters. The actors that we used where Megan Fox becuase she is a very well known actriss and Michael Cera. Director sell film so we used a director named Brian de Palma, he is onw of the best directors.

The most important feature would the use of enigma code. In the trailer we would be using many black out having only the sound in the background. We wanted the audience to visualise what is going on hieghtening aticipation, getting the audience engaging in the trailer making then what to watch the film.

This task was very useful in helping understand the importants of how to arrange the different conventions in the tailer for example the production details at the beginning or the release date ate the end of the trailer.  From this task we can go away in my group with a clear understanding on how to apply the recognisable conventions to trailers and start applying it to our own trailer.

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